2016
TRANSWORLD SNOWBOARDING
MEDIA KIT

2-Overview

RECOGNIZED LEADER

TRANSWORLD SNOWBOARDING has one focus: to encourage the people of the world to get on their boards and go ride.

MALE: 80.8%
32.4% 18-24 / 32.3% 25-34 / 15.4% 35-44 / 5.3% 45-54 AVG. AGE: 29.4
AVG. HHI: $79,825*
ANY COLLEGE: 67%
SOURCE: *Acxiom, comScore/MRI Fusion, AAM, Omniture, Facebook, Twitter, Instagram, Pinterest, Google+, YouTube

PRINT

Since ’87 we have traveled the globe in search of the coolest, and most exciting snowboarding around!

4-Digital

DIGITAL

We deliver on everything from the best photos of the world’s best riders to product reviews, how-to’s, and park and resort info.

DIGITAL

YOUTUBE

TW Snowboarding subscribers that regularly share videos from our channel have racked up over 20 million views.

DIGITAL

SOCIAL MEDIA

Fans interact with our brand and continually add to the snowboarding canvas as a whole through our channels. This makes us the most relevant platform with which to partner with you brand.

EVENTS

Good Wood: The Annual Transworld Snowboarding Good Wood Test samples hundreds of decks and delivers the best boards with the most comprehensive snowboard reviews in the industry.

TransAm: The Transworld Snowboarding TransAm is a grassroots, mini-slope style, amateur competition series. The series offers a unique competition experience that thrives on fun and creativity as competitors throw down on pristine, custom-built courses in a no-stress, jam- style format at 11 of the most progressive resorts in North America.

Riders’ Poll: The Transworld Snowboarding Riders’ Poll Awards is the biggest off-snow event in the industry, as the best riders of the year take the stage in recognition of individual progression and style in both riding and videography. The Riders’ Poll Awards pay tribute to snowboarding’s top riders; with winners determined by polling more than 100 professional snowboarders worldwide as well as acknowledging thousands of Men’s and Women’s Readers Choice Award winners.

10-Programs

CUSTOM SOLUTIONS

Our custom solutions feature media created in a device-agnostic environment. Each piece is carefully crafted to beautifully appear on any platform, in any format.

APPENDIX

2.3M+

Total Audience

387K+

Print

438K+

Web Unique Visitors

1.5M+

Social