2016
4-WHEEL & OFF-ROAD
MEDIA KIT

RECOGNIZED LEADER

4-WHEEL & OFF-ROAD has grown into the largest 4×4 brand in the world, celebrating its 40th anniversary in 2016. It includes comprehensive technical stories, global trail and event coverage, and shares the latest creations from our audience.

MALE: 80.5%
15.8% 18-24 / 28.1% 25-34 / 20.3% 35-44 / 22.3% 45-54 AVG. AGE: 39.1
AVG. HHI: $69,418
ANY COLLEGE: 38.0%
SOURCE: GfK MRI, Omniture, Facebook, Twitter, Instagram, Pinterest, Google+, YouTube

PRINT

From informative and comprehensive technical stories, to coverage of trails and events around the globe, to sharing the latest creations from our readers, 4-Wheel & Off-Road is a wealth of knowledge each and every month.

We reach an audience of 2,450,000

DIGITAL

4-Wheel & Off-Road offers up a wealth of knowledge, experience and entertainment designed to engage the most passionate 4×4 enthusiasts, those new to the trails, and everyone in-between.

We reach a web audience of 695,000 each month

DIGITAL

STUDIO SERVICES

Studio TEN is the innovative full-service production studio owned by The Enthusiast Network. Our unique combination of creative capabilities and an efficient production pipeline can deliver outstanding and effective custom content for your brand.

DIGITAL

EMERGING MEDIA

To address the content consumption needs of a mobile audience, we have developed a platform agnostic hub of information, served in real-time, responding to any format required.

DIGITAL

SOCIAL MEDIA

As the global leader in four wheeling and off-road news, our social channels are the best destination to engage in a robust conversation with the four wheeling and off-road communities.

Our social audience is over 1.5 million

EVENTS

In addition to 4×4 of the Year and Ultimate Adventure — the brand’s signature annual events, the events we cover comprise the most innovative and hard-core in the industry.

CUSTOM SOLUTIONS

Our custom solutions feature media created in a device-agnostic environment. Each piece is carefully crafted to beautifully appear on any platform, in any format.

APPENDIX

4.8M+

Total Audience

2.5M+

Print

695K+

Web Unique Visitors

1.6M+

Social