2016
SNOWBOARDER
MEDIA KIT

RECOGNIZED LEADER

For more than two decades, SNOWBOARDER has fused insightful commentary with insane imagery to document the riding life.

MALE: 86.5%
29.2% 18-24 / 30.7% 25-34 / 16.3% 35-44 / 6.6% 45-54 AVG. AGE: 30.5
AVG. HHI: $94,086
ANY COLLEGE: 74.0%
SOURCE: comScore/MRI Fusion, USPS Statement, Omniture, Facebook, Twitter, Instagram, Pinterest, Google+, YouTube

DIGITAL

Snowboarder delivers the audience to its advertisers via the most credible message in marketing: Authenticity.

DIGITAL

YOUTUBE

The SNOWBOARDER YouTube channel brings the best videos from the snowboarding community to one place. This makes it the most effective advertising channel within this community.

DIGITAL

SOCIAL MEDIA

Our digital and print properties deliver more content than our competitors. This makes our social channels the most valuable place for the snowboarding world to connect with each other and the brands they love.

EVENTS

Superpark: Since 1997, Snowboarder Magazine has held the invite-only event, Superpark, with only one focus: the progression of snowboarding. Since its inception Snowboarder’s annual event has provided the up and coming riders, as well as modern day superstars, the stage to legitimize themselves on the most progressive park features in the world.

Ms. Superpark: Ms. Superpark is dedicated to showcasing the world’s best female riders on the world’s best terrain created by the world’s best park building teams. Thanks to Snowboarder continually developing an event in support of women’s snowboarding and the evolution of the sport, Ms. Superpark is the most highly acclaimed women’s specific event in the snowboard industry.

The Launch: An Annual, invite only, event hosted by Snowboarder for athletes under the age of 18. The event showcases the athletes of the future during the 4-day film and photo shoot in a positive and progressive atmosphere.

Snowboarder Summer Games- Snowboarder Road trips to the top snowboarding events of the summer hitting contests, camps, and tomfoolery along the way.

EVENTS

The Snowboarder events have become world-famous, showcasing the best snowboarding has to offer. Our non-traditional format allows for creativity and self-expression like no other place.

CUSTOM SOLUTIONS

Our custom solutions feature media created in a device-agnostic environment. Each piece is carefully crafted to beautifully appear on any platform, in any format.

APPENDIX

2.9M+

Total Audience

85K+

Web Unique Visitors

2.7M+

Social